Senior Copywriter

Stacey McLaughlin

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The power of words – to entertain, to persuade, to teach, to evoke emotion, to connect – has always captivated Stacey. As a kid she’d lose herself in books and writing short stories. Later, working at The Washington Post, she discovered an ability to find the right words, quickly. And today, she parlays her love of the English language into helping our clients define their voices and tell their stories.

Whether wrangling ideas into a cohesive website, distilling an organization’s identity into a meaningful name, or shaping concepts into a razor-sharp marketing campaign, Stacey consistently amazes our clients by not only listening, but truly hearing them. She chisels away to the heart of what really matters to them, then finds the words to express it.

Born and raised in Massachusetts, Stacey graduated with an English degree from Furman University in South Carolina. After graduating, she moved up the Eastern seaboard one state at a time until finally landing in her husband’s native state of Delaware. When she’s not writing, Stacey finds any excuse to be active and outdoors – paddle boarding, tennis, gardening, hiking – usually with her two kids and two dogs in tow.

Get to know


  • What is a talent you have that most people don’t know about?

    Axe throwing

  • What is something you hate but wished you loved?

    Corn niblets. You’d be surprised by how many otherwise lovely dishes they show up in.

  • What is your signature drink?

    Bulleit rye, Amareno cherries, splash of seltzer, twist of orange.

  • If you could invent a holiday what would it be?

    First gorgeous day of spring everyone must go outside and play.

  • How do you drink your coffee?

    So strong you can stand a spoon up in it – but with a ridiculous amount of cream.




  • Glimmer
  • Smile
  • Deciduous
  • Lovely
  • Yes
  • Nebulous
  • Azure
  • Giggle
  1. Doolin, Ireland
  2. Flathead Lake, Montana
  3. Kennebunkport, Maine
  4. Rockport, Massachusetts
  5. Lewes, Delaware
  6. Finale Ligure, Italy
  7. East Longmeadow, Massachusetts
  8. Carmel-by-the-Sea, California

Shimmy is not optional!!!


Our Team.