President & Owner

Shay Onorio

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Fiercely entrepreneurial, always curious, and connected to everyone and anyone, Shay’s built a respected and bold reputation in the industry over two decades. She’s a vibrant personality who keeps a network of talented people in her orbit. Red Thinking has been built on her belief that agency life could be better, and she’s cultivated an on-the-move culture informed and led by her own passion and drive.

Shay draws her inspiration not from celebrities, historical icons, or renowned public figures, but rather from the bonds within her inner circle—husband, Gary, daughter, Georgia, and a tight circle of devoted friends who consistently channel their energies towards fostering positivity within their families, careers, and among themselves. When the Onorio’s are not sitting barside for brunch at their beloved Clyde’s (complete with a lively game of UNO!), you might spot them journeying north to the Jersey Shore, heading south to Virginia’s Northern Neck, or, whenever school breaks align, orchestrating their next expedition to collect another stamp in their adventurous passports.


Hot Seat

  • What Cheesy Song Do You Have Memorized?

    "How Will I Know" by Whitney Houston

  • What is something you hate, but wish you loved?

    Cilantro! It’s the devil disguised in delicious Mexican food.

  • How do you drink your coffee?

    I don’t. I do, however, know where to get the best fountain Diet Cokes, from D.C. to Loudoun County + anywhere in between.

  • Do you have a signature dance move?

    I do a little snap, definitely point at something or someone, and sometimes add a spin. It's terrifying.

  • What are you grateful for?

    Dr. Maya Angelou once said, “When people show you who they are, believe them the first time.” This is one of the hardest life lessons that I’ve ever tried to follow, but I’m grateful I learned to pay attention.



  • Eggplant Parmesan - but I only like my recipe
  • Blackened Salmon over just about any salad
  • Tuna Melt - on Rye with Swiss cheese
  • Homemade Meatballs & fresh pasta
  • Avgolemono soup (Greek Lemon Chicken)
  • Is Diet Coke a meal? Yes. Yes it is.

For me, common sense prevails and street smarts are my book smarts.


Our Team.