Perch Putt
Located 11 stories up at Capital One Center, Perch Putt, an 18-hole mini golf course, needed a nostalgic, fun-for-everyone brand that reflected its unique offering. Far beyond an ordinary putt-putt experience, Perch Putt is a place to gather. Swing, sip, and socialize where the sky’s the limit.
From a food truck in a retro Greyhound bus (lifted off the busy roads below by massive cranes) to elevated drinks that offer a high-end vibe in a chill, entertaining environment, Perch Putt offers a dynamic experience suited for private events, both leisure and business travelers and locals who know the Tysons area well. Red Thinking developed a brand vision and narrative for Perch Putt, crafting a uniquely quirky, yet approachable and familiar identity. Our strokes extended to captivating signage, vibrant branded collateral, and playful experiential activations.
Brand Vision
Brand Narrative
Brand Identity
Art Direction
Print Design
Experiential Design
Digital Design
Website Design Consultation
Other work.
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